TechTuesday: Mobility & Logistics
Tuesday, October 14, 2025 (11:30 AM - 1:00 PM) (CDT)
Description
Join us on Tuesday, October 14th from 11:30am–1:00pm at the Regions Auditorium for our last TechTuesday of the year.
This month’s panel brings together leaders shaping how people and goods move through our region and beyond:
- Eric Smoke, CEO of Way To Go Courier
- Hilary Taylor, CEO of WattsUp
- Ingrid Hairston, Chief Revenue Officer at Birmingham Airport Authority
- Mackie McBryar, Director of Transportation at Coca-Cola Bottling Co. UNITED
The discussion will be moderated by Donnie Garvich, VP of Technology at Stella Source, and will explore innovation, technology, and challenges within transportation, logistics, and infrastructure.
This is a great chance to hear from industry experts, ask questions, and connect with others in Birmingham’s growing tech and business community.
A special thank you to Regions for sponsoring this event.
Eric Smoke is a transportation industry entrepreneur with over 23 years of experience in logistics and delivery services. He founded and leads a successful family-owned transportation company, Way To Go Courier, that serves clients across distribution, manufacturing, retail, pharmaceuticals, and third-party logistics sectors throughout the region.
Under Eric's leadership, the company has grown from a startup operation to a diversified logistics provider offering everything from outsourced delivery to small package and less-than-truckload (LTL) operations.
Joining the family business, Eric's two daughters Morgan and Kendall Smoke have continued the entrepreneurial tradition. They successfully launched Pegasus Luxury Transport, a private car service providing corporate travel, event transportation, game-day services, executive transport, and airport transfers.
Eric currently serves as Membership Chair of The Rotary Club of Shades Valley and dedicates time to community service, mentoring, and regularly volunteering with the family non-profit, The Leaf Pantry and Urban Farm. When not working or volunteering, he enjoys spending time with his family, photography, music, and playing golf.
Mackie McBryar, Director of Transportation at Coca-Cola United, 37 years of experience in operations, warehouse distribution, and transportation. Leads a transportation team dedicated to meeting supply chain demands for the business. Focuses on key initiatives: Maximizing load weights and the cases per load to reduce the total number of annual loads. Optimize carriers, brokers, and internal fleets pushing for continuous and multiple moves to decrease the empty miles. Continues to look at technology and systems to apply within our Transportation and Supply Chain to improve efficiency and reduce costs.
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1900 5th Avenue North
Birmingham, AL 35203 United States
Event and lunch opens at 11:30am Program starts at 12pm
Lunch and Learn
Social/Networking
Educational
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